SHOP OUR best selling programs
Not because I shout the loudest, but because I make complicated strategies simple and teach what works.
You don’t need more VAs. You need bots.
AI Dream Team hands over Gemma’s full suite of 20+ deeply trained AI Assistants that’ll run your business behind the scenes—writing your content, handling your ops, and slashing your to-do list in half.
Plug. Play. Done.
If you’re over prompt-hacking and AI overwhelm, and just want the tools that actually work—this is it.
Course Creator School is the no-fluff program that’s helped 1,000+ entrepreneurs turn their expertise into profitable online courses—even without a big audience.
You’ll learn how to launch smart, sell before you build, and skip the burnout marketing tactics everyone else is teaching.
If you’re ready to actually make money from what you know—this is where you start.
This is the tab you’ll keep open 24/7.
The 2-Hour Brand Book helps you build the most essential doc in your business—your brand’s brain. In just one afternoon, you’ll nail your voice, offers, audience, and assets, and have everything ready for you, for your AI tools, or for your team to market like a pro.
Sick of sounding inconsistent, getting generic AI content, and scrambling for bios, links, or messaging? Fix it—fast.
Fix your most profitable asset — your emails.
The Email Fix is your plug-and-play system for writing emails that actually get opened—and sell. You’ll get a full year of strategic email ideas and a proven framework to turn subscribers into buyers without sounding salesy or spammy.
No more blank screens. No more ghosting your list. Just emails that convert.
The original AI summit for course creators—15,000+ entrepreneurs and counting.
Founded in 2023, AI Unlocked is the annual event for online business owners who want to stop dabbling and start using AI to actually grow. No fluff. No hype. Just real tools, tutorials, and strategies you can implement in a day.
One summit. Dozens of breakthroughs. Let’s go.
"Gemma has been in the online business game longer than most, and there's a reason for her longevity:
She's always innovating and staying ahead of new trends, while simultaneously mastering tried & true strategies! She is a gifted educator, with the ability to break down complex concepts into simple, easy to implement steps. Whether it’s a complex marketing plan, a funnel strategy, or the latest AI developments, Gemma makes it feel clear, approachable, and totally possible. She’s one of those people you can trust to give it to you straight and always share what actually works.”
"The thing about Gemma that knocks my gold birkenstocks off is that she's always 10 steps ahead of everyone else."
She knows what's working right now and why. She knows when to pivot and how to do it all with absolute simplicity. It's what makes her a stellar mentor for her clients. It's why -- whether it's creating a course, maximizing AI or doing your business with more ease and predictability - I always say, "Oh, you must learn from Gemma!" Plus, she's one of my absolute favorite people. Someone I count as a true friend who always checks in, remembers, and supports. If you get a chance to experience Gemma's magic, do it - ASAP. She's truly a gem(ma). ;-)"
"Since enrolling in Gemma’s programs, I have a sustainable 6-figure business"
"And [maybe even more importantly], I love what I do and what I've built. I feel confident knowing I have the foundation and systems in place for consistent growth without the hustle, and I continue to implement the funnels and strategies that Gemma so graciously dishes to our community. One of her insights alone provided a small but mighty shift in my offer, helping me hit a recent $40K live launch. I believe every course creator can benefit from having Gemma in their corner - she's as talented, insightful, authentic, and genuine as they get."
"I love that Gemma is a mom and could understand the balance of running multiple businesses while juggling family life."
My business would not be in the place it is today without her help teaching me how to build sustainable sales systems into my business and focus my energy on the things I enjoy most, while delegating (or automating) the rest. I'm on track to do $250,000 by the end of this year, which is just crazy! I was looking back at the goal I set at the beginning of the year and it was to make $50,000. That's how fast this has all happened. I wish I had started 5 years ago! You changed my life Gemma.
"I binged Gemma’s course curriculum and actioned along the way."
In my first launch for my photobooth course we had 31 founding members, for a total of $45,900 USD. I was SHOOK.
Since then? I've turned courses into a 6-figure revenue stream for my business.
Come for the business + AI strategies that actually work, plus the unfiltered BTS of running a company, wrangling kids, and living for the next trip (or Below Deck binge).
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